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Your comprehensive guide to understanding e-commerce and product information management terminology. Explore definitions, examples, and best practices for PIM, product data management, and modern e-commerce concepts.
A logical collection of related [product attributes](/ecommerce-dictionary/product-attribute) that simplifies data entry, management, and display within a PIM system.
Attributization is the process of defining, assigning, and [managing attributes](/features/managing-attributes) to products to describe their characteristics, features, and specifications consistently.
Category management is the strategic process of grouping products into logical categories to optimize their performance, customer experience, and profitability across [sales channels](/ecommerce-dictionary/sales-channel). It involves defining [product assortments](/ecommerce-dictionary/product-assortment) and marketing strategies.
A digital record tracking a product's [journey from raw materials to end-of-life](/features/product-lifecycle), enabling transparency, repairability, and recycling in a circular economy.
A digital catalog is an electronic version of a [product catalog](/ecommerce-dictionary/product-catalog), offering interactive features and rich media for an enhanced online browsing experience.
Information related to a product's ethical sourcing, production, labor practices, and social/environmental impact, crucial for conscious consumers and compliance.
Marketing attributes are product characteristics designed to highlight benefits, drive engagement, and differentiate products for [promotional](/ecommerce-dictionary/promotions) purposes.
A product assortment refers to the complete collection of products a business offers for sale, categorized by product lines, types, and varieties.
A group of products sold together as a single unit, often at a discounted price.
Product bundling is selling multiple products as a single package for one price, while kitting combines individual components into a new, sellable SKU. Both are strategies to increase average order value.
Product categorization is the process of organizing products into logical groups and sub-groups based on their characteristics, purpose, or target audience.
A product fact sheet is a concise document summarizing key features, specifications, and benefits of a product, often used for internal sales, marketing, or B2B communication.